Alright besties, the matcha obsession is real. And I’m not just talking about mine (because it is), I’m talking global levels of iconic. It’s a whole mood. Matcha isn’t just for sipping or whipping up desserts you see on TikTok anymore, people are putting matcha on their faces. Like, literally.
And honestly? It makes total sense.
With spring in full bloom, I feel like there’s a collective urge to ditch the winter neutrals and bring color back into our looks. Enter matcha latte makeup, the trend that, just like your first iced matcha of the season, just hits different every year.
Because, let’s be honest, nothing screams seasonal refresh like earthy green lids, dewy skin, and that effortless glow. And we already know matcha is basically a skincare and beauty MVP. I meaaaan, the green color? Gorgeous. The benefits? Endless. Yup, a definite win.
What is matcha latte makeup?
Think of it like this: if clean girl makeup had a matcha-loving bestie, it would be this look. Matcha latte makeup is all about:
-
Soft, glowing skin (like you just did a full 10-step skincare routine)
-
An eye-catching earthy green eyeshadow
-
Optional subtle pops of color (hello, green eyeliner and mascara)
It’s like you’re making a creamy matcha latte on your face: smooth, effortless, and just a little ✨extra✨.
How to get the look
Here’s what I think are the key steps to achieving the look. No complications, this is all about freshness.
-
Prep that skin: Hydration is everything. So yup, a solid skincare routine will give you that matcha latte glow ✨. I also recommend using a lightweight foundation or skin tint to keep it natural.
-
Bring in the matcha magic: Go for pastel or mid-tone green eyeshadows and blend really well to get that soft look. If you wanna go full matcha mode, feel free to try out green eyeliner or mascara.
-
Keep it balanced: We don’t want to draw attention away from those beautiful green eyes, so make sure to use a warm bronzer and peachy blush for that sun-kissed perfection. And for lips? Go for a soft nude or pink. Your goal is to look irresistible, like your morning matcha latte.
Matcha, but make it beauty
If you’re feeling this look (or just love matcha green tea in any form), we wanna see it. Tag us on TikTok & Instagram. Who knows? You might just inspire someone’s next beauty obsession.
And remember that, beyond makeup, matcha powder is a skincare powerhouse, and you should start including it in your beauty routine. So if you’re interested in learning about its benefits for your skin, or want to try out DIY skincare beauty hacks, run to our blog. You’ll find plenty of ways to do so.
Spring’s here, matcha’s trending, and your face deserves to be part of the moment. Ready to glow? 🍵💚
